STAFFLY
Project
Interface Design, Interaction Design
Team
- Melanie B.
- Grace K.
- Jamie Y.
Duration
2 weeks
Photo Gallery
Challenge
Increase client base and drive Staffer bookings.
Staffly is a rapidly growing on-demand platform that instantly connects retailers with screened and qualified hourly retail staff via mobile devices. Staffly announced general availability to the public in September 2015 at TechCrunch’s Disrupt San Francisco, where Staffly also held a coveted StartUp Battlefield contender spot. They are now seeking a solution that will help increase client engagement with their service.
Methodologies
- In-person interviews revealed insights on current operations, pain points, and the thought process that goes into staffing a shift.
- Field Research showed the importance of context and allowed us to make observations that were not covered in interviews.
- Competitive Analysis allowed us to explore different existing design directions.
Synthesis
To convert research findings into actionable insights, we consolidated and laid out our data and observations, grouping them into common themes. During this entire process, it was important to keep in mind the mindset of the user at every stage of their journey, so we then placed our insights along a user journey map to better visualize their relationships with one another and to find design opportunities.
Insights
Staff within a business are not always interchangeable because there are specific skills associated with certain roles.
Managers use outdated methods of scheduling due to comfort and convenience.
To avoid the hassle of having all staff come into the store, employees will text schedules to one another.
Store managers have very limited options for filling in for no shows due to business restrictions.
Teams in a shift are assigned for reasons beyond availability.
There is no formal channel for communicating availabilities.
Solution
Increase client engagement with Staffly platform by adding a staffing scheduler that seamlessly inserts Staffers into schedule gaps. Include solutions for main pain points such as communication (in-platform messaging), last minute scheduling (adaptive calendar with real-time availabilities), and ensuring trustworthiness (Staffer profiles).
Deliverables
- Personas
- Storyboard
- User Journey Map
- Task Flows
- Low-Fi Wireframes